Conducted By World Class Guest Mentors to
Mr. Anirban Chatterji
Founder & CEO AnirCorp
Anirban Chatterji has been part of the Indian and Middle Eastern marketing scene for close to quarter of a century. Having handled every aspect of the advertising & media industry, corporate & brand management he has worked as the media, agency and the client. His career spans from working for Abu Dhabi TV & Radio in the early 1990s to launching satellite TV networks in UK, Middle East & the Indian sub-continent in 2000s. From starting the first professional sports sponsorship marketing company in the early 1990s to organising tri-nation Cricket Championship & marketing of TV broadcast of Cricket World Cup 2007 in the Middle East. From marketing mobile fax machines & solar powered car interior cooling systems in the early 1990s to marketing over 150 highly innovative As seen on TV home shopping products in the mid-2000s. From launching & marketing one the most innovative & decorated branded Gold products in the World (ARY Rainbow Hearts & the Rainbow Products range) in late 1990s to conceptualizing the first Pure Gold Cladded Car in mid 2000s to hosting the World's largest Gold promotion (by a single entity)- ARY Bullionaire - 28kg Gold, twice & to introducing EMI on Jewellery, Watches & Accessories purchases in 2012 in India.
Some of the key positions Anirban held during his career are: Consultant to Abu Dhabi Chamber of Commerce & Industry - Exhibition dept., Member - Marketing Committee, Al Jazira Sports & Culture - Abu Dhabi Government, Marketing Director - Al Bustanni-Interwood, Group Marketing Director - ARY Gold Group, Founding member - ARY Digital TV Network, Director - Content & Events - ENG Group (the Advertising Concessionaires of Star TV Network, Asianet & Neo Sports in ME).
In 2009, with close to twenty years of experience in marketing and consulting behind him, Anirban founded AnirCorp. AnirCorp is the creator of C2C - Consulting to Consumer. The first of its kind consulting service providing a comprehensive end-to-end solution in the Indian sub-continent region across industries panning Food, Retail, TV & Film production & marketing, Branded Jewellery, Luxury Retail, Financial Products, FMCG marketing & distribution in Toiletries, Cosmetics & Baby products & more.