The seventh SME Forum organised by
Reliance Capital Finance along with FOSMI, took place in Grand
Oberoi Hotel, in the presence of more than 150 SMEs from Kolkatta
on 22nd September 2012.
Mr. Biswanath Bhattacharya, President at FOSMI (Federation of
Small & Medium Industries) from West Bengal welcomed the SMEs
and emphasised the importance of this sector for the growth of
the Indian economy as it not only generates employment but also
helps in creating competitiveness. Mr. Bhattacharya was joined
by Mr. S K Basu , Director at MSMSE DI in Kolkatta who talked
about the initiatives taken by MSME and activities like development
of national skill, manufacturing & cluster development.
Mr. Vinod Kumar, Partner SDRC thanked all the SMEs present for
joining the SME movement and bringing all the SMEs under a common
platform, so that together they can find and implement solutionsfor
taking Indian SMEs to the next level.
The first panel discussion started with Mr. Nikhil Nehru, Chairman
Results International Group, Advertising & Communications
Guru giving a brief presentation about the requirement of branding
which is based on burning desire and strong belief. Then he elaborated
on the importance of customer service and a combination of great
product with great customer service which can help SMEs gain lifelong
loyalty with their customers. Even for brands which one recommends
to friends, good customer service is required so it is important
to treat your customers well especially for B2Bs. Also good branding
requires innovative tactics and new ways of promoting a brand
Mr. Deepak Pande, Executive Vice president & Head at SME Business
at Vodafone Business Services gave a presentation on how utilisation
of IT can enable SMEs to come at par with corporates in terms
of pricing and marketing - shared services, using top consultants,
technology obsolescence, people dependency and best use of technology.
Mr. Shashi Ravulapaty, Sr VP & CTO at Reliance Commercial
Finance talked about cloud computing and various solutions that
can be used by SMEs cost effectively.
The second session consisted of Mr. Souvik Sengupta, Business
Head for SME Loans at Reliance Capital; Mr. Parag Patki, CEO at
SME Rating Agency of India; Mr. Prashant Kumar Jha , Regional
Head at BSE; Mr. Manish Bhatt, Vice President & Head for IPO &
Primary Markets at Prabhudas Lilladher where topics related
to SME Funding were discussed.
Mr. Souvik Sengupta, Business Head for SME Loans at Reliance Capital
spoke about strengthening of SMEs so that they sustain & grow and that
9.3% SMEs suffer from financial exclusion with mortality of 2.7% in
first one year and 5.2 % in first 4 years. Mr. Parag Patki, CEO, SMERA
explained as why should SMEs get rated and how it helps them get an
unbiased opinion and credibility. Mr. Manish Bhatt, Vice President &
Head for IPO & Primary Markets at Prabhudas Lilladher talked about how
SMEs could get listed on the BSE & NSE, post their successful
listing of Thejo Engineering .
Mr. Vinod Kumar, Country Head at SDRC India & Secretary for
Jury Board at ISF who was the moderator also cited various examples
of successful SMEs.
The sessions ended with distribution of gifts and prizes by in
the form of air tickets Go Air and Espirit watches by Reliance
Capital Finance via lucky drawn by select participants present.