SUMMARY OF PROCEEDINGS : Raipur
The Secrets of Success for Small & Medium Business - Season II'successfully hosted its twelfth event along with local trade associations in Raipur on 20th Nov'13 at Babylon International under the Flagship India SME Forum in association with Reliance commercial Capital ,Bharti Airtel and Bank of India
The Forum was inaugurated by Mr P.M Parlewar ,Director MSME-DI,Raipur, Mr J.P Saboo Past President URLA Industries Association, Mr G.K, Aggarwal Past President Urla Industries Mr Ramesh Aggarwal , President of Chhattisgarh steel chamber, Ms Sushma Morthania Director General India Sme Forum and Mr Vinod Kumar Country Head SDRC &Honorary VP,India Sme Forum
It was largest & one of its kind initiative that brought together on a single platform eminent speakers namely Mr Nimish Pareekh,Head Risk containment unit& Policy-Reliance Commercial &Home finance,Mr S Rajeev,Deputy Director MSME-,Raipur,Mr Ajay Thakur,Head-BSE SME ,Mr Mitrakant Parwal-B2B Sales &Marketing Head,BhartiAirtel,Mr Ramvatar Shroff,Director.Om chemical Industries,Raipur, and Mr Vinod Kumar ,Country Head SDRC &Honorary VP,India Sme Forum
The first session of the forum started with eminent speakers namely - Mr Nimish Pareekh,Head Risk containment unit& Policy-Reliance Commercial &Home finance,Mr S Rajeev,Deputy Director MSME-DI ,Raipur,Mr Ajay Thakur,Head-BSE SME Sharing best practices on sustainable finance and the need for ratings that can help to enhance the financial capabilities and growth. Discuss and Implement Fiscal Discipline Ratings, Productivity of Capital & Labour
The discussion brought to light many sensitive issues that are hurdles in the progress of the SME sector in Raipur. current state of the SME sector and its sustainability roadblocks which are an obstacles for development and growth of enterprises .The growth gap seems to stem mainly from critical management conditions inadequate knowledge and lack of proactiveness that may lead to a serious growth slowdown.
Besides the ignorance towards the schemes and benefits laid down by government Banks etc do not reach for them, which is the biggest drawback and a roadblock in the progress and growth of the SME's in Raipur.
The second session progressed with discussions on Marketing and Branding strategies, integrated business strategy in the innovative marketing practices to increase customer reach and Mentors cleared the myths of the SME's who thought Marketing is a costly affair eminent speakers who spoke in the session and suggested cost effective marketing tactics were -Mr Mitrakant Parwal-B2B Sales &Marketing Head,BhartiAirtel,Mr Ramvatar Shroff,Director.Om chemical Industries,Raipur, and Mr Vinod Kumar ,Country Head SDRC &Honorary VP,India Sme Forum
The SME's were very participative and raised their concern that without adequate bank finance and hand holding they cannot acquire or absorb growth strategies.
Mr Vinod Kumar ,Country Head SDRC &Honorary VP,India Sme Forum moderated the sessions and at the end of the session expressed"ISF has armed itself with a special mission for emerging markets to educate SME's in the region about the myriad benefits of technology adoption, financial assistance, Rating and corporate governance which are key factors to growth and running their businesses efficiently.
The session was the eleventh event under the secrets of Success series and was successfully attended by around 92 prominent Industrialist of Raipur and its surrounding clusters.