<de/coding> The Draft Policy for E-commerce
Impact on Startups, Tech Entrepreneurs & MSMEs

Home / Roundtable / Roundtable - Karnataka

State: Karnataka

Date: 16-07-21

Time: 11:30 AM

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Mr. Vinod Kumar Karnataka 16-07-21

The amendments increase compliance burden on e-commerce entities and make the marketplace inaccessible to small and medium businesses who depend on these entities for sustenance. It is important for the government to revisit these rules and detangle the complexities.
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Smt. R Vinoth Priya IAS, Karnataka 16-07-21

E-commerce is a boon for the micro units, as they?re low on capital to set up brick and mortar stores. There?s a need for micro units to understand how to continue being a thriving business on online platforms. The government is there to give a supporting hand to MSMEs.
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Smt. Akshara Kumar Karnataka 16-07-21

Online retail is the way forward. However, a nice balance between online and brick and mortar is the way to go for SMEs. Big marketplaces like Amazon give young brands and businesses credibility just by virtue of being listed there. E-commerce has improved product quality and product packaging. It has improved Indian product?s image to the world. They have made products export worthy.
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Shri. Soumyajeet Daas Karnataka 16-07-21

Once you establish a brand on Amazon, you get credibility and it helps you to establish your own website and move on with the loyal customer base to your own website. Online marketplaces give SMEs a ready customer base where you don?t have to spend additional money on customer acquisition. E-commerce has made everything better. You have more choices, better prices. SMEs have the option to stay away or adopt it and use e-commerce to their advantage.
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Shri. Ravi Bansal Karnataka 16-07-21

Amazon and Flipkart have changed the buying behaviour of people. The discussion should not be about small businesses vs Amazon and Flipkart. It should be about MSMEs vs Big Players, be it offline or online. An MSME can?t compete with a Reliance Retail or Croma or Pai Electronics. Why discriminate against Amazon and Flipkart and leave the big offline players as is.
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Shri. Ayan Das Karnataka 16-07-21

A level playing field should be parity amongst equals. A smaller business should not be under that ambit just by virtue of being an e-commerce player. Adding layers of compliance for smaller sellers would be counter intuitive.
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Smt. Shailaja Rangarajan Karnataka 16-07-21

Competitiveness is not based on price but is based upon the credibility that we build as a brand. We MSMEs cannot afford to give big discounts as the big players
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Smt. Akshara Kumar Karnataka 16-07-21

There is need for educating MSMEs about the digital marketplace, we have lack of knowledge of Digital-marketing. Online marketing with a nice blend of brick & mortar is the wayforward
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Shri. Soumyajeet Daas Karnataka 16-07-21

Right now, challenge is, people do not know how do I get listed on market place.Listing products on #Amazon, gives an opportunity to market your products & also gives immediate credibility!
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Ms. Sushma Morthania Karnataka 16-07-21

MSMEs can't afford compliance affairs & e-commerce has atleast streamlined. Ecomm platforms have serious sellers who have registered themselves for GST
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Shri. Ravi Bansal Karnataka 16-07-21

Bumper offers offered by big players cannot be offered by the SMEs & players like #Amazon #Flipkart have changed the buying behavior of the consumers.
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Shri. Ayan Das Karnataka 16-07-21

MSMEs can't appoint 3 different officers, if the govt. amends this draft policy. MSMEs who are on ecommerce, then they will come under each & every aspects of this draft policy
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